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What do millennials want (and expect to get) from work?

  • January 08, 2020

CES 2020: The trends and tech business pros should care about
Enterprise technologies like AI, data analytics, and 5G underpin the latest IoT gadgets, smart devices, and autonomous vehicles and will be on full display at CES 2020.

As baby boomers age out and Gen Xers age up, more and more millennials are entering the workforce. Stereotypes abound, but one thing is for certain: Millennials are bringing plenty of changes to the workplace. 

A panel at CES 2020 called “So, You Hire a Millennial” discussed those very issues. 

Chaired by the Wall Street Journal’s John D. Stoll, it was clear in the first few minutes how millennial employees see work: They want fulfillment, a good and honest work culture, opportunity for advancement, flexibility, and they’re willing to job hop to find the right place.

That sounds like nothing new, and it’s because it isn’t. “Millennials get bashed a lot,”  Stoll said. 

SEE: More CES 2020 coverage (TechRepublic)

Stereotypes abound and, if the panelists are correct, are in large part true. Digging into the why of those stereotypes is where the panel dove deeper.

What do millennials want from work?

Everyone on the panel agreed that millennials are driving a lot of transformation in the workplace. Common themes regarding what they want sound like a refrain: They want a lot of flexibility (like being able to work remotely), want their employer to invest in their professional future, want lots of feedback, and want to feel valued.

While those workplace desires seem repetitive there’s a core that runs through them that dominated a lot of the discussion: Millennials want their jobs to mean something.

They don’t separate themselves from their jobs as much as previous generations do, which shows through in the recurring theme of meaning. The value this age group derives from their work means they want the company to share their values, but most of all to view them as partners and not just employees.

When asked about how to recruit millennials the key theme was reciprocity, and it permeates multiple levels of the cohort’s working style. 

SEE: CES 2020: The big trends for business (ZDNet/TechRepublic special feature)

Reciprocity comes up on the way employee and employer invest time in each other: Millennials don’t feel the need to be loyal to an employer who doesn’t invest time in them through benefits, career advancement, and the like.

It also comes up in terms of feedback: They want to be told when they’re doing a good job, but want that feedback to come informally and casually so work feels more like a partnership.

Crafting a new kind of work experience

Leaders looking for clear, actionable items got one from panelist Charles Kergaravat, international marketing head at Klaxoon: Businesses need to start thinking about purposefully crafting a new kind of “employee experience.” 

“Treat employees like potential customers,” Kergaravat said, just like businesses used to think of when crafting a retail experience. 

“Millennials don’t want ping-pong tables and free soda,” panelist Gerald Kierce, chief of staff at FiscalNote, added. “They want to feel like employers want to make their lives better through good benefits and opportunity to grow.” 

When trying to craft a good work environment for millennials there’s no need to look for anything new: The things they want are well-known. Working to incorporate those things into the workplace, and doing so honestly, could be the key to keeping the largest working demographic happy. 

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Article source: https://www.techrepublic.com/article/what-do-millennials-want-and-expect-to-get-from-work/#ftag=RSS56d97e7

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